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Kuwait’s top brands thrive as resilient growth marks 2024 success

Kuwait Petroleum Corporation (KPC) maintains its dominance as Kuwait’s most valuable brand, with a 6% increase in brand value to reach USD4.4 billion, according to a new report from Brand Finance, the world’s leading brand valuation consultancy.

KPC’s success in 2024 is largely attributed to record profits in 2022-23. Factors contributing to this include soaring oil prices and the completion of refineries in Mina Abdullah and Mina Al Ahmadi, under Kuwait National Petroleum Company (KPNC) (brand value up 80% to USD1.4 billion), KPC’s oil refinery arm. This has enabled KPC to increase its crude processing capacity.

Link: https://brandfinance.com/press-releases/kuwaits-top-brands-thrive-as-resilient-growth-marks-2024-success

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