The Saudi Export Development Authority (Saudi Exports) participates at the Anuga 2023, the International Food Industry Trade Fair, with over 27 companies that are seeking to open new export networks in European markets. The Saudi Exports’ pavilion, which bears the name of Made in Saudi, comprises companies that are considered among the leading national companies in the food sector. The aim of participating at Anuga, the world’s leading trade fair for food and beverages, that is being held in Germany’s Cologne, is to enhance the commercial and economic cooperation between the two countries.